Starbucks workers in West Hartford go on strike in ‘Red Cup Rebellion'

The strike coincides with "Red Cup Day," one of the busiest days of the year for Starbucks.

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Thousands of workers at more than 200 U.S. Starbucks stores, including in West Hartford, are walking off the job Thursday in what organizers say is the largest strike yet in the two-year-old effort to unionize the company’s stores.

The Workers United union chose Starbucks' annual Red Cup Day to stage the walkout since it’s usually one of the busiest days of the year. Starbucks expects to give away thousands of reusable cups Thursday to customers who order holiday drinks.

The union said it was expecting more than 5,000 workers to take part in its “Red Cup Rebellion.” Around 30 stores also staged walkouts on Wednesday.

“We are being told that business is growing by utilizing promotional events to draw in more and more customers. Simultaneously, we hear that Starbucks can’t afford to put more workers on the schedule to adequately staff those events. We are being lied to and taken for fools, and we’re sick of it,” Travis Glenney-Tegtmeier, a shift supervisor in West Hartford, said in a news release.

Union workers said they made sure the store would stay open through the rest of the day to serve customers and they hope to sit down with the leaders of Starbucks.

Thursday’s strike was the fifth major labor action by Starbucks workers since a store in Buffalo, New York, became the first to unionize in late 2021. Workers at 110 stores walked out last year on Red Cup Day; most recently, a strike in June protested reports that Starbucks had removed Pride displays from its stores.

But the strikes have had little impact on Starbucks’ sales. For its 2023 fiscal year, which ended Oct. 1, Starbucks reported its revenue rose 12%,to a record $36.0 billion.

Starbucks downplayed any potential impact of the strike Wednesday, saying it would occur at a “small subset” of the company’s 9,600 company-owned U.S. stores.

"We are aware that Workers United has publicized a day of action at a small subset of our U.S. stores today. We remain committed to working with all partners, side-by-side, to elevate the everyday, and we hope that Workers United’s priorities will shift to include the shared success of our partners and working to negotiate contracts for those they represent," Starbucks said in a statement. "Starbucks has a long history of surprising and delighting our customers with periodic offers and promotions such as Double Star Days, Thurs-yays, and Red Cup Day."

"We understand that these promotional days may change store patterns and traffic, and that’s why our retail leaders have the flexibility to build and adjust staffing schedules to reflect the unique and dynamic needs of each store — balancing store resources and expected customer demand to ensure partners (employees) are on the floor when they're needed most. Notably, our store schedules are created three weeks in advance with our partners’ availability and preferences at the forefront and our stores are often provided additional labor hours to augment staffing in support of planned promotional days," the statement says.

At least 363 company-operated Starbucks stores in 41 states have voted to unionize since late 2021. The Starbucks effort was at the leading edge of a period of labor activism that has also seen strikes by Amazon workers, auto workers, and Hollywood writers and actors. At least 457,000 workers have participated in 315 strikes in the U.S. just this year, according to Johnnie Kallas, a Ph.D. candidate and the project director of Cornell University’s Labor Action Tracker.

Starbucks opposes the unionization effort and has yet to reach a labor agreement with any of the stores that have voted to unionize. The process has been contentious; regional offices with the National Labor Relations Board have issued 111 complaints against Starbucks for unfair labor practices, including refusal to bargain. Starbucks says Workers United is refusing to schedule bargaining sessions.

Starbucks noted that it has started bargaining with the Teamsters union, which organized a Starbucks store outside of Pittsburgh in June 2022. But the two sides have not reached a labor agreement. The Teamsters didn’t say Wednesday whether workers at the unionized store would also be striking.

Relations between Starbucks and Workers United have grown increasingly tense. Last month, Starbucks sued Workers United, saying a pro-Palestinian post on a union account damaged its reputation and demanding that the union stop using the name Starbucks Workers United. Workers United responded with its own lawsuit, saying Starbucks defamed the union by suggesting it supports terrorism and violence.

"Starbucks is dedicated to partner-centric scheduling and providing partners with hours that align with their individual needs and preferences is a top priority. This is reflected in Starbucks commitment to diligently create work schedules that carefully balance the availability of our partners with the staffing needs of individual stores. To achieve this, Starbucks collects a range of preferred, minimum, and maximum hours to build a complete picture of partner preferences and assist store managers in scheduling and managing their workforce. This improved scheduling protocol will enable partners to contribute to the personalization of their ideal schedules. Together, these efforts will help Starbucks improve the stability, flexibility, and consistency of schedules," the company said in a statement. "We call on Workers United to respond to our invitations to bargain contracts for the stores they represent - Workers United hasn't agreed to meet to progress contract bargaining in more than five months."  

Statement from Starbucks

This is the statement Starbucks released on Thursday morning:

"We are aware that Workers United has publicized a day of action at a small subset of our U.S. stores today. We remain committed to working with all partners, side-by-side, to elevate the everyday, and we hope that Workers United’s priorities will shift to include the shared success of our partners and working to negotiate contracts for those they represent.

"Starbucks has a long history of surprising and delighting our customers with periodic offers and promotions such as Double Star Days, Thurs-yays, and Red Cup Day.

"We understand that these promotional days may change store patterns and traffic, and that’s why our retail leaders have the flexibility to build and adjust staffing schedules to reflect the unique and dynamic needs of each store — balancing store resources and expected customer demand to ensure partners (employees) are on the floor when they're needed most. Notably, our store schedules are created three weeks in advance with our partners’ availability and preferences at the forefront and our stores are often provided additional labor hours to augment staffing in support of planned promotional days.

"Starbucks is dedicated to partner-centric scheduling and providing partners with hours that align with their individual needs and preferences is a top priority. This is reflected in Starbucks commitment to diligently create work schedules that carefully balance the availability of our partners with the staffing needs of individual stores. To achieve this, Starbucks collects a range of preferred, minimum, and maximum hours to build a complete picture of partner preferences and assist store managers in scheduling and managing their workforce. This improved scheduling protocol will enable partners to contribute to the personalization of their ideal schedules. Together, these efforts will help Starbucks improve the stability, flexibility, and consistency of schedules.

"We call on Workers United to respond to our invitations to bargain contracts for the stores they represent - Workers United hasn't agreed to meet to progress contract bargaining in more than five months. "

Associated Press and NBC Connecticut
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