A shuttered ice cream stand fundraiser has become a major success story for a young boy trying to raise funds for his brother's hockey team, but officials say it's also caused friction and threats to town workers who were just trying to do their job protecting public health.
Danny Doherty, a 12-year-old from Norwood, Massachusetts, started selling homemade ice cream to the Boston Bear Cubs, for Massachusetts kids with with physical and developmental disabilities, including his brother, who has autism. But he was shut down with a letter from the Norwood Health Department, which said it received a complaint and that the stand violated the Massachusetts Food Code, a state regulation.
“I was surprised and upset,” he said of the letter that came Aug. 5. “I don’t understand because there are so many lemonade stands and they don’t get shut down.”
Danny’s mom, Nancy Doherty, who had encouraged her son to start the stand as long as he donated half of the proceeds to charity, also was taken aback.
Get top local stories in Connecticut delivered to you every morning. >Sign up for NBC Connecticut's News Headlines newsletter.
“Somebody complained. That was the most disappointing part for us was that somebody thought it necessary to complain about a child’s stand,” she said. “It seemed a little, you know, crazy if you ask me.”
Danny donated the remaining ice cream, but his story garnered enough media attention that the community rallied around the cause.
Among them was Furlong’s Candies, which teamed up with Boston radio station WWBX-FM to hold a fundraiser in their parking lot. They raised $3,600 on a day when lines stretched out the door.
Local
“Danny was trying to do a good thing for his brother’s team — and it’s not just a regular hockey team,” Nancy Thrasher, the store’s co-owner said. “They need a lot more equipment ... We were like this is a perfect situation for us to get involved in.”
Thrasher said she understood why the stand had to be shut down but she still felt bad.
“My heart broke for the kid. He was just trying to do good for his brother’s team,” she said.
Town officials, meanwhile, said they received hate mail and death threats over the dispute, which they suggested has been badly mischaracterized in the media.
They argued the family had sold their homemade ice cream before and even promoted it on social media. The letter, officials said, was only sent after the town received several complaints and unsuccessfully tried to contact the family — something the Dohertys dispute.
“We had to deal with staff who were upset that they were being threatened. People had gone online and found their addresses simply for sending a letter after having reached out to somebody and said, look, there’s a violation here,” said Tony Mazzucco, Norwood’s town manager. It’s the “first time in recent memory” that the town has shut down an ice cream stand, he said, adding that Massachusetts law allows for things like lemonade stands and bakes sales but not homemade ice cream.
Mazzucco also said there was a “legitimate health concern” since homemade ice cream can be contaminated with listeria monocytogenes or other bacteria.
Danny’s situation is not altogether unusual. Youth elsewhere have also seen their lemonade stands or pop-up bake sales shuttered — often for failing to have a business or health permit. Several states have responded by moving to lessen restrictions on such ventures.
Nancy Doherty said it was “distressing” to hear the town employees had received threats. She said the family had never sold ice cream before but acknowledged that Danny created an Instagram account to promote the stand.
“I’m not upset with the town for responding to a complaint,” she said. “I’m shocked someone complained. This was a tiny operation. Us serving 20 friends, family and neighbors isn’t a public health action. That is someone complaining to be a complainer.”
For Danny, all the attention has been a little unnerving. “There were so many people and then they started chanting my name,” he said of the fundraiser at Furlong’s. “I didn’t like it, so I ran away. All the attention was on me and I didn’t like it.”
In the end, about $20,000 was raised for the hockey team — more than the amount the club spends in an entire year. The infusion of funds should ensure the club will be on “sound financial footing” for the next decade or more.
“The community response has overwhelmed us,” said John Quill, the director and coach of the Boston Bear Cubs, as he accepted a check from an auto group at the Dohertys’ house.
“There are a lot of good people out there,” Quill added. “Danny inspired a whole lot of people to do good and to be kind and to help us out.”